Amelia Dimoldenberg’s Formula 1 Collaboration Returns To YouTube For Season 2

Amelia Dimoldenberg expands her YouTube empire with the return of her Formula 1 collaboration ‘Passenger Princess.’

Passionfroot raises $15M to expand its B2B creator marketplace to the US

Passionfroot, a German startup building a marketplace connecting B2B creators with brands, has raised $15M in a Series A round led by Insight Partners.

Why Hollywood’s Biggest Names Now Chase Creator Shows On YouTube

Late night ad spend fell 85% as celebrities skip TV for Hot Ones and Chicken Shop Date. Here’s why the math flipped.

The Creators Who Are Quietly Running The 2026 World Cup

How creators became this World Cup’s real infrastructure: livestream culture, brand strategy, real-world activations and Gen Z fandom inside virtual worlds.

Why Starbucks Is Betting On Employees As Creators

Starbucks is partnering with TikTok to launch its first employee-centric creator program, putting baristas at the center of its creator strategy.

How Luxury Brands Are Winning The World Cup Without A FIFA Sponsorship

Luxury brands are leveraging sports as a way to build identity, aspiration and meaning. The creator ecosystem is helping them capture the mindshare around the World Cup.

‘Love Island USA’ Season 8 Tests What People Will Pay For—Creators Should Pay Attention

Peacock screened the ‘Love Island USA’ midseason episode in 28 movie theaters across the country, proving that passionate audiences will leave the couch for the right content.

Cannes Lions Showed Why The Creator Economy Has Entered A New Era

Beyond the headlines, Cannes Lions 2026 showed how creators have become central to platform strategy, advertising and institutional investment.

Inside VidCon 2026: Creators Are The New Media Companies

What VidCon 2026’s Leadership Summit revealed: creators are building guilds, contracts, and distribution systems. The infrastructure era has arrived.

Podcasting platform Riverside enters the newsletter publishing game

Users will be able use AI to create newsletters based on their recordings.