Shopify says AI search is driving more traffic and sales, not replacing Google

Shopify says AI isn’t cannibalizing search traffic the way it has for publishers. Instead, AI-driven traffic and orders to Shopify stores tripled year over year in Q2.

You can now browse Shopify stores and shop directly in ChatGPT

OpenAI is expanding ChatGPT‘s shopping capabilities, and it’s now making it easier to browse Shopify-powered brand stores and buy products through a more flexible checkout experience. The update builds on the company’s push into “agentic commerce,” aim…

Google announces a new protocol to facilitate commerce using AI agents

Google said that merchants can now offer discounts to users directly in AI mode results