American advertisers are operating in a media environment with more channels, more data, and more technology than ever before. Yet for marketers, the central challenge is shifting. It is less about finding another place to advertise. It is more about u…
Amazon fought AI shopping agents on two fronts on Monday. It blocked Muse, Meta’s new AI assistant, from Amazon.com. It also filed an amended complaint against Perplexity, accusing the company of misleading a federal appeals court. The block came first…
“Specifics will vary by DSP and geography, as each DSP determines how best to invest in their business and teams,” Amazon wrote on Monday. That sentence sits four lines below the headline figure, which is that drivers will earn a national average of ne…
“It’s about whether the lights stay on and the water stays safe when an adversary attacks,” said Dmitri Alperovitch, the CrowdStrike co-founder who is returning to the board of Dragos. The industrial cybersecurity company said on Monday it has closed i…
A 92-page brief unsealed on Thursday opens by quoting the same Microsoft employee twice. Dr Brent Hecht, the company’s Director of Applied Science, wrote that people would come to see large models hoovering up their work as “an astonishing theft of unp…
Oura spent the first nine months of its financial year buying its own shares back from its investors. On Monday it started selling them to everybody else. The Finnish smart ring maker launched its initial public offering before the New York open. It is…
Freehand is the company whose autonomous AI Teams manage supply-chain spend for Fortune 500 enterprises. It has announced the appointment of Krshna Prashant as its first Marketing Lead. She is the company’s first marketing hire in the United States. Th…
The United States has proposed that Washington and Beijing notify each other of AI incidents serious enough to qualify as national security events, an idea Treasury Secretary Scott Bessent put forward to Chinese officials during talks in Manhattan on S…
Two days after Donald Trump announced plans for an “AI Force” and an AI czar, the White House has not clarified whether the AI Force would be a military branch, a regulatory agency, or something else. Trump made the announcement on Truth Social on Satu…
President Donald Trump posted twice about artificial intelligence on Saturday. The first post asked his followers to vote on a new name for the technology. The second called the campaign against it a hoax and promised an AI Force and an AI czar. The re…