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Public online communities are risky for your brand. Here’s an alternative that gives you the benefits of online communication while avoiding some of its biggest pitfalls.
To thrive in today’s digital marketing arena, I believe several advertising verticals are essential for businesses to participate in.
In an era of content overload, the brands that stand out are the ones that help customers learn, solve problems and make better decisions.
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Experience teaches lessons you just can’t learn in business school, and I’ve spent 20 years building a company that has grown sustainably, profitably and resiliently. If I had to start over, here are the lessons I wouldn’t leave behind.
When we hear a story that reflects truth, struggle and resilience, something in us activates. We don’t just understand it. We feel it.
When leaders notice payroll errors, the immediate thought is to tighten payroll controls. Instead, they should look to the data that feeds payroll results: timekeeping accuracy.
Your execution problem isn’t communication. It’s decision ownership. Here’s what leaders need to know.
I grew up harvesting grapes on a 700-acre farm. It taught me the patience and risk management strategies I needed to be a tech CEO.