On the latest episode of Equity, we discuss how Apple has changed since Cook became CEO in 2011, and what challenges incoming CEO John Ternus will be facing.
Apple reportedly plans major product expansion under new leadership, with foldables, AI wearables, and smart home devices in development
Purported schematics of the upcoming foldable iPhone suggest that it could be thinner than earlier leaks had indicated, and in the same league as mainstream foldable Android smartphones.
Apple’s 20th anniversary iPhone is shaping up to be a significant design departure, featuring a shallow four-edge micro-curve and a Samsung-made COE OLED panel.
Apple may simplify iPad naming, moving away from confusing generation labels. The shift reflects a broader strategy to make its lineup clearer and more aligned with evolving product positioning.
John Ternus, Apple’s incoming CEO, is a hardware guy, signaling Apple may be putting devices back at the center of its strategy.

Apple and Samsung dominate the US phone market, and they’ve done so for years. Together with Google, they’ve shaped our sense of what a smartphone is and what it can do, pushing the boundaries of mobile photography, software, and processing power. But over the last few years, they’ve sat back, content to iterate rather than […]
AI may finally become more useful when it stops acting like a product and starts quietly improving the gadgets people already own.
Apple’s iPhone 18 may silence cost-cut skeptics with a 2nm A20 chip, 12GB of RAM on standard models, variable-aperture cameras on Pro variants, and Apple’s own C2 modem.
Apple’s sold-out Mac mini is spawning marked-up eBay listings as demand surges for the compact desktop, now favored for running local AI models and tools.